Skip to main content

Documentation Index

Fetch the complete documentation index at: https://docs.sprig.com/llms.txt

Use this file to discover all available pages before exploring further.

What is a Conversational Survey?

A Conversational Survey is a chat-style survey experience that presents questions one at a time in a natural, dialogue-like flow. Instead of seeing multiple questions on a single page, respondents interact as if they’re having a conversation. This design is more engaging, feels more human, and often encourages richer responses. Note: conversational UI is available with In-Product Surveys, Long-Form Surveys, and Feedback

Why Use Conversational Surveys?

  • Higher Engagement: Feels personal and lightweight, driving stronger response rates.
  • Better Data Quality: Open-text answers come through richer, more authentic, and more detailed.
  • Improved Experience: Respondents describe it as more enjoyable, intuitive and natural.

When to Choose Conversational vs. Standard

Choose Conversational if:
  • You want deeper insights with richer qualitative feedback (e.g., checkout studies, feature feedback, usability research).
  • You want to create a positive and engaging respondent experience.
Choose Standard if:
  • You need a fast, efficient pulse check (e.g., quick NPS or CSAT).
  • Speed and brevity are more important than open-text depth.
  • You’re collecting simple, quantitative metrics.
We recommend offering both formats so you can pick the best fit for your research goal.
  • For richer insights and higher completion in longer studies, go Conversational.
  • For quick, lightweight measurement, stick with Standard.